Chicken is one of the most commonly consumed meats worldwide, thanks to its nutritional properties, tenderness and smooth taste, amongst others. Broilers, or chickens raised for the large-scale production of meat, is white by nature. So, why can you find this yellow coloured chicken on the market?
To obtain an average weight of 2–2.5 kg each, they are mainly fed a diet of vitamin and mineral rich feed and cereals. In this case, the minimum cereal content is 65%, in particular corn, which provides them with their characteristic colour and the name “Yellow Chicken”. This is thanks to the carotenoids present in corn, a natural pigment found in the chromoplasts of this grain. The meat of these chickens is rich in proteins and vitamins, obtained from the feed they consume.
“Pollastre Groc Català”, raised and slaughtered in Catalonia must be certified to ensure the traceability of the entire process. “Pollastre Groc Català” is a trademark of the Catalan Association of Slaughterhouses (ASSOCAT), under which any slaughterhouse using the “Pollastre Groc Català” trademark has received authorisation from the administration for using the 65% cereal mention, pursuant to Regulation (EC) 543/2008 on the sale of poultry.
Premiumcert, as an agri-food product certification entity, is responsible for certifying the feed consumed by these chickens in each part of the process in order to guarantee the “Pollastre Groc Català” quality and the compliance with the requirements set out in Regulation 543/2008.